© 2019 The Software Consulting Group Inc.

Meet our People

Our greatest strength

Our Leadership Team

RICHARD LIOTTA | Managing Partner

Rich is a 17-year enterprise software industry veteran committed to helping clients manage and save on software costs. Before founding SCG, he spent 10 years with Oracle as a successful sales executive managing sales territories across the US and Canada. He’s also held senior sales management roles at SAP and IBM where he was responsible for managing sales teams and leading software contract negotiations. He has personally negotiated hundreds of enterprise software contracts worth over $1B.


Fred is a professional accountant and accomplished entrepreneur with over 30 years of experience in accounting, finance, management, risk mitigation and business development. He has worked across industries from start-ups to multi-nationals and has held executive level positions at companies such as Noranda-Rio-Tinto Group, Abitibi-Bowater, Atradius Credit Insurance NV and Pepsi Montreal. He has also co-founded two educational software companies and served as interim CFO for a TSX listed technology firm. He is committed to helping CFOs navigate the complexities of software licensing to lower their risk and costs. 

KRISTIAN WATFORD | Vice President, License Management Services

Kristian is an enterprise software industry veteran with a passion for providing proactive solutions and services to identify cost saving opportunities and mitigate potential compliance risks. As a member of the SCG Senior Management Team he helps assess the direction and strategy of the business. He also liaises with C-Level executives to deliver high quality custom Software Asset Management solutions and is responsible for outlining and delivering global software licensing and compliance initiatives. Before joining SCG, Kristian worked for Oracle License Management Services (LMS) where he was responsible for delivering license management services and programs to customers and partners to govern, manage, and promote awareness of the proper use and distribution of Oracle solutions.

LISA WRIGHT | Director, Enterprise Software Services

Lisa is a 17-year Oracle software industry veteran, specializing in Oracle license resell and consulting sales.  Before joining SCG, Lisa worked for Oracle Partners delivering tens of millions in Oracle license sales. She also spent two years in the independent license advisory business committed to helping struggling clients, facing multi-million-dollar compliance issues, understand the complexities of Oracle licensing. Lisa brings years of experience negotiating Oracle contracts and helping clients interpret Oracle business practices to gain control of their software assets.

ANDREW KEATING | Director, Oracle Technology and Licensing

Andrew has worked with Oracle products for 25 years.  He spent 8 years at Oracle in the North American consulting division and another 8 years at an Oracle Partner, Biond Consulting, now part of PwC.  Andrew has worked with a broad spectrum of public and private sector clients, providing services ranging from Oracle licensing analysis and optimisation to hands-on implementation, along with project and team management expertise. 

STEVE CROPPER | Director, Software Compliance & Supply Chain

Steve is a 30-year veteran of the enterprise software industry committed to helping clients with the complexities of software license ownership and compliance. Before joining SCG, he spent 10 years at Cisco Systems where he most recently ran Cisco’s Software Supply Chain Compliance team developing policies, processes and services to comprehensively manage commercial and open source licenses across their product range. Previously, he helped Cisco build a Software Asset Management function, negotiating over $100M in license agreements and realizing millions in cost savings.

JIM CAMPBELL | Director, Business Development

Jim is an IT sales veteran with a winning track record that spans over 20 years. As a leader in cloud and IT managed services, Jim brings compassion, trust and integrity to SCG along with a keen ability to understand and deliver on customer requirements. Before joining SCG, Jim held various executive sales roles at Carbon 60 Networks, OnX Enterprise Solutions and Centurylink (Fusepoint/Savvis).

JESSICA BOOTH | Director, Marketing

Jessica is an experienced marketing executive passionate about achieving transformational business results through data-driven creative marketing strategy. Before joining SCG, she spent 15 years in marketing management roles at PwC and Deloitte. Her in-depth strategic, digital marketing and communications background has driven numerous campaigns across different industries and lines of service. Focusing on brand positioning, her goal is to get the right message out to the right audience, at the right time.

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Advisory Board

In addition to our world-class team, we draw on the counsel and research of our Advisory Board made up of executives and leaders. They counsel us on our business, provide global perspectives and are a continuous source of inspiration.

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